A HUGE first in pet food. Never before has a pet food advocacy project like this been taken on. The goal: to raise a minimum of $10,000.00 for pet food testing. Can we do it?
After the article was posted regarding the Hong Kong consumer association finding aflatoxins, melamine and cyanuric acid in some U.S. manufactured pet foods, readers of this website stepped up in a really big way.
Questions were raised about doing testing of our own and then one pet food consumer got the ball rolling with the offer to donate $2,500.00 for testing. Within moments, another consumer offered to match that donation.
Since that post, I’ve been developing a consumer funded (crowd funding) pet food testing campaign. This effort to raise a minimum of $10,000 is now live at igg.me/at/thepetfoodtest. We have 45 days to reach our goal.
Everything is explained on the Indiegogo website. Briefly…
- Our basic goal is to reach $10,000.00 within 45 days
- 100% of the money raised will go towards testing (purchasing products, shipping, lab fees)
- All test results including product names will become public information
What happens in the next 45 days will be monumental in pet food. What happens after that 45 day donation period will become the largest pet food advocacy effort ever taken on. We will be making pet food history with every donation received and every test performed.
If you can, please donate. But if you are not in a position to donate to this cause, you can help by sharing the Indiegogo webpage of our pet food testing project with every pet food consumer you know. We also have a Facebook page – The Pet Food Test. Like us and share.
We can do this!
Wishing you and your pet(s) the best,
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