Ten months ago, an alert pet food consumer in Canada alerted Science Diet to a calorie error on the label of Hill’s Ideal Balance Slim & Healthy Cat Food. The company has still not corrected the pet food label.
As shared with me: In September, 2014 – an attentive pet food consumer from Canada noticed the 2.9 ounce can of Hill’s Ideal Balance Slim & Healthy Savory Chicken & Tuna Recipe Can Cat Food stated “173 kcal/2.9 oz” on the pet food label. 173 calories per can. But with further investigation, this pet food consumer noticed on the Hill’s website, the exact same food stated “73 kcal/2.9 oz”. Only 73 calories per can. That is a 100 calorie per can difference.
The pet owner shared: “I contacted them and they confirmed that it contains 73 calories. I advised them that it can be dangerous for the cans to say that they contain 173 calories as a person may then underfeed their cat and cats, especially overweight ones which many people would buy this food for, must ingest a proper amount of calories per day as they can get hepatic lipidosis if they don’t which is a potentially fatal liver disease.”
Hill’s told this pet owner “the labels would be corrected immediately.”
The pet owner shared: “It’s now July, 2015 and I checked one today at my local Petsmart and they’re still mislabeled! Unbelievable, it’s almost a year later.”
So I went to Petsmart myself wondering if this was a Canadian problem or if the pet food was mislabeled here in the U.S. as well.
Here is a picture of the calorie statement on the can of Hill’s Ideal Balance Slim & Healthy Savory Chicken & Tuna Recipe Can Cat Food:
The label states “173 kcal/2.9 oz”.
The Hill’s website states just what was confirmed to this pet owner by Hill’s, “73 kcal/2.9 oz”.
I called Hill’s this morning asking which is correct – 173 calories as stated on the label or 73 calories as stated on the website. The customer service representative (Dave) told me 73 calories was the correct calorie content of this cat food. I asked why was the pet food label different? He could not respond to my question, but promised a return call with a response. As of the posting of this article, more than 2 hours have passed with no return call.
I also reported this issue to my State Department of Agriculture and provided them with the same images as above. Let’s hope that Hill’s will take prompt action to correct this problem or regulatory authorities force them to correct the problem.
Thank you! to this pet owner bringing this issue to our attention.
Wishing you and your pet(s) the best,
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