No, No, No
More misinformation published in major media quoting an ill informed veterinarian. Ugh. This time it is the Washington Post advising pet food consumers “5 Ways to Cut Costs” with pet foods. No, No, No.
The latest piece of pet food misinformation was an Associated Press article published in the Washington Post titled “Dogged by pricey pet food? Here’s 5 ways to cut costs”. The misinformation starts with “Although pricier options might have less filler and more protein, and can be healthier, they are not always necessary, says Dr. Liz Hanson, a veterinarian at Corona Del Mar Animal Hospital in Newport Beach, Calif. For most healthy pets, regular dry food and water can be fine. Some people think that if it’s cheaper the quality must be lower. “That’s not necessarily true,” says Hanson.”
Truth: It’s not “necessarily” false either. This is really simple…do some basic math. If a 20# bag of dog or cat food costs $20…that’s $1.00 per pound retail. Allow for 50% retail mark-up – now we are looking at $0.50 per pound. And allow for another 50% manufacturer mark-up – $0.25 per pound – now we are close to discovering the quality of ingredients in this pet food. Tell me, what kind of quality meat can you purchase for $0.25 per pound?
Truth: Higher quality ingredients aren’t cheap.
Veterinarian Dr. Hanson states…“If you have a healthy dog, with no medical condition, there is no reason not to pick up a brand-name dog food from Wal-Mart or Costco.”
(Ugh. Where to begin?)
How about looking at it this way…If you have a healthy dog or cat, why would you NOT want to feed it quality food to maintain that health? Why take a chance on damaging that healthy animal with genetically modified grains, aflatoxin contaminated grains, supplements sourced from China or inferior protein and fat sources (such as in pet foods found at Wal-Mart or Costco)? Friend Dr. Cathy Alinovi puts in this way…’Where would you rather spend your money? On good food or coming to me to treat the illnesses inferior foods can cause?’
The article suggested to readers to “Follow Big Brands” encouraging pet food consumers to follow your pet’s favorite brand on Twitter and like it on Facebook; often manufacturers will post coupons on social media sites. This is NOT limited to ‘Big Brands’. Subscribing to the newsletters of high quality smaller brands and following/liking on social media can provide coupons too.
A good point addressed in this article is “Make Your Own”; however the story seems to only say this option is cheaper for pets with an allergy or medical condition (Rx foods). Home prepared pet foods can be less expensive than many (if not most) commercial pet foods.
Suggestion to Associated Press and major media journalists…Get a second opinion from a veterinarian that understands the power of quality food. Here’s a few names to start with…Dr. Cathy Alinovi, Dr. Lisa Pierson, Dr. Jean Dodds, Dr. Michael Fox, Dr. Karen Becker, Dr. Laurie Coger, Dr. Patrick Mahaney.
Wishing you and your pet(s) the best,
What’s in Your Pet’s Food?
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